ZEISS expands its premium lens portfolio in India; launches ZEISS DuraVision Gold UV, a New Standard in Lens Coatings
Apr 07, 2025
New Delhi [India], April 7: ZEISS, the pioneer of science in optics launches its latest innovation in lens coatings - ZEISS DuraVision Gold UV - in India. With ZEISS DuraVision Gold UV, ZEISS extends its lens coating portfolio to the premium-tier segment to offer even greater cleanability, durability and clarity. The coating also features an aesthetically pleasing subtle golden reflex hue for a luxurious look. For eye care professionals, this means new upselling opportunities - and further ways to confidently address consumers' wishes for individualization.
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